I wrote a guest post over and IndieGoGo, a cool fund raising and awareness tool for filmmakers, on the topic of using SEO (and SEM) to attract an audience for your film.
Here’s a teaser:
Making a film is a big enough challenge in itself, but if you are like most low-budget independent filmmakers, you’ll quickly discover that finding an audience for your film can be even more challenging.
Outside of widely known marketing methods like submitting to festivals, inviting people to special screenings, and attempting to make friends on social networks, most filmmakers fail in allowing their audience find them on their own.
Read the rest of the post: Build Your Film’s Audience Using Search Engines